Critical Business Support Pillars for Small Business Success

What are business support pillars?  Never heard of them?  Sounds like it’s time for some education into the most important and basic of business elements.  I’m referring to Pillars – Critical Business Support Pillars.  Pillars provide not only support for the company, but allow a strong, stable small business to be built using these support elements.  Just like when a home or public building is planned, a strong support structure needs to come first.  Pillars provide support and strength to hold the building up.  Pull one out and your structure is in danger of collapsing.  The same can happen if [...]

By |2022-05-05T17:37:55-04:00May 17th, 2019|Growth, Strategy, Systems and Processes|

Common Small Business Pain Points

If owning and operating a small business successfully was easy, everyone would be doing it.  So many entrepreneurs dive into the small business pool with little or no research or preparation under their belt.  That approach causes some entrepreneurs to sink to the bottom right away, or just tread water.  Either way will leave them in one place with no movement in a positive direction.  Somehow, they think they can do it – often alone - then find themselves struggling to survive.  Small business pain points can take you down if not addressed. Without pre-planning and setting up business processes, [...]

Small Business Experts to Call When Business Gets Dicey

No, don't call 'Ghostbusters' when you need help with your Small Business.  If you saw the original Ghostbusters movies back in  the mid- to late-1980s, you remember how messy and destructive that kind of help can be. Definitely not the kind of assistance you want. Unless poltergeists have invaded your company, it’s best to look for small business experts who can provide help in specific parts of your business that aren't going well. Small businesses operate on 'minimal' these days.  Minimal budgets, minimal time to get things done, minimal staff are typical of today’s modus operandi.  You name it; bare [...]

Attract Success for Your Small Business With Open Arms

Attract Success for Your Small Business - You Deserve It! Hopes and dreams come in all shapes and sizes.  Being able to reach goals and achieve dreams takes work – sometimes hard work.  To get where you want to be and have what you desire, you need to attract success.  Success doesn’t automatically find you, stop by and rap on your door.  You need to focus on what success is for you and put things in place that will attract success.  Open your door wide and let success come into your business and personal life. Everyone wants to be successful [...]

By |2019-08-22T16:11:17-04:00September 30th, 2018|Newsletter, Strategy, Systems and Processes|

Deal Quickly With Great Ideas. Don’t Let Brilliant Marketing Ideas Get Away.

Jump on That One Brilliant Marketing Idea     Do you deal quickly with that one brilliant marketing idea that crosses your desk – or flashes by on your laptop, tablet or smart phone?  Do you take some kind of immediate action to act quickly on great ideas? Or, do you just let them pass and totally forget about them? If an idea sounds like something that would work well for your small business, you certainly don’t want to lose it.   No Action Can Result in Loss of a Brilliant Marketing Idea Losing great marketing ideas is exactly what [...]

By |2018-03-05T22:56:11-05:00March 5th, 2018|Marketing, Strategy|

Influences on Small Businesses for 2017: Competition & Customer Behaviors

'Designing Strategies' eNewsletter July - August, 2017               Volume 14     Issue 78   Any small business owner or manager who has been operating over the past ten years has experienced big time changes coming at them.  It is no secret that changes and external  influences on small businesses are a constant we need to prepare for.   Any not willing to do necessary zig-zagging required to change strategies or pivot on a dime may well be gone now.  We have been facing more than a few significant external changes, trying to stay afloat.  [...]

Offline Marketing Is Alive, Well and Great For Local Marketing Campaigns

Small businesses have been told that old-school traditional marketing methods are extinct.  As extinct as dinosaurs.  They are things of the past.  They don't work anymore.  Old-school methods are too costly.  Offline marketing methods take too long to become effective.  You HAVE to move to online marketing channels.  I'm here to tell you it just isn't true.  I'm here to tell you that offline marketing is alive, well and works great for local audiences.  Sure, the Internet has opened some new marketing channels for us.  They may be less costly, but unless we do it exactly right, they won't work for [...]

By |2017-06-30T02:41:45-04:00June 20th, 2017|Marketing, Strategy|

Your Unique Definition of Success – The Foundation of Your Small Business

'Designing Strategies' e-Newsletter Volume 14               Issue 77   Success – what does it mean?  From a quick Google search, Success is defined as either:  the accomplishment of an aim or purpose, or the attainment of popularity or profit.  Ask any small business owner or entrepreneur what they want to get from their start-up enterprise and odds are, they will respond with:  "Success.” or "I want to be successful."  Sounds about right, doesn't it? In reality, those answers are simply not enough.  What does success mean to you, as an individual, small business owner? [...]

By |2017-11-20T16:21:24-05:00June 2nd, 2017|Newsletter, Strategy, Strategy|
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