Prepare for a Mass Migration of Baby Boomers Toward Retirement
'Designing Strategies' Newsletter May - June 2007 Volume 4 - Issue 16 A crucial business facet that can be affected by the mass migration of Baby Boomers toward retirement is your company's market share and sales volume. If your business has been built over the years through contacts and influence with people of this age demographic, you may soon see that valued network disappearing. Your sales volume and market share may well disappear with them. If you are gambling on continued success based on an existing and static group of customers, you could be in for a [...]