Raise Your Fees – Today!

Every small business owner operating under a consulting business model of one type or another - interior designers, architects, accountants, website developers, coaches and others - either wants or needs to make more money. The problem is, if they are still operating in a solo capacity, they seldom have any time open in their schedule to take on more customers.  With little time to work on their company because they spend so much time working in their company, important things like figuring out how to make more money gets pushed to a back burner.  Hmmm, maybe it's time to raise your fees. They [...]

By |2016-12-27T18:50:25-05:00May 28th, 2015|Pricing Strategy, Strategy|

Pricing Strategies for Service Businesses

'Designing Strategies' Newsletter November - December, 2012                                         Volume 9 - Issue 50 Negotiation to get the perfect pricing strategies for products and services can be challenging. This has never been more true than over the past several years. Potential customers try harder to squeeze the last drop of blood from the rocks we call our businesses. We want to be fair, but we also want our value recognized.  And, of course,  we all want to be fairly compensated for our efforts. [...]

By |2017-01-11T12:35:14-05:00November 16th, 2012|Newsletter, Pricing Strategy, Strategy|

You Need to Define Your Value Now!

When you were getting ready to launch your business, hopefully you never had this conversation, 'live' or just in your head. "I want to have the cheapest product on the market." or "I want my services to be the least expensive." Surely you never intended to be known as offering the least expensive product or service  available.  Unless you are Walmart, K-Mart or another business based on a business model of deep discounts, think long and hard about your pricing and the value you bring to customers.  Clearly, you did not define value, so it's time to define your value [...]

By |2016-12-29T18:25:26-05:00June 25th, 2011|Business Planning, Pricing Strategy|
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